Curious about what percent of people using Google click on actual search results in comparison to paid advertisements? To help answer this question, further explanation may be in order… Organic Search Results = Non-paid, natural search results (see capture), what SEO is focused on Paid Search Results = Targeted advertisements, typically served from Google AdWords [...]
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Rich Snippet Testing Rich snippets, when added to a website or blog, provide search engines with additional information. This additional information makes search engine results a lot more ‘clicky’ by including content like a thumbnail image with the listing. Learn more about rich snippets with this infographic. Sure, you could continuously test your rich snippets [...]
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Rich Snippets = More Clicks Rich snippets are basically a way to provide search engines with additional information about your content. Rich snippets are also a way to get your search engine result to stand-out, as websites with rich snippets frequently display information IN ADDITION to the standard search engine result listing. Which, effectively translates [...]
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Marshall Simmonds, Kevin Gamache and I would like to invite those involved the SEO space in the Treasure Valley to our 4th meetup. Last time, we had Rand Fishkin of SEOmoz speak, this time we’re going to turn it down a notch and watch Kevin juggle and ride a unicycle while reverse engineering Google’s algorithm. [...]
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