Posted by Josh Laughtland, Founder and Consultant for Boise-based SEO and Internet Marketing Company Jtree.net
There are many different types of web-based SEO tools that will generate a quick analysis of a website/blog. These free, basic SEO tools are great for initial observations, but it is important to take note of the high potential for skewed data results. Such is the plight of automated analysis in a world of ever-evolving objectives, rules and Search Engine algorithm updates. Hiccups could even arise due to something as simple as the service not being able to connect to Google or Yahoo!.
Three Free Web-Based SEO Tools
One popular auto-gen website analysis tool is Website Grader. I received a score of 96 when grading Jtree.net. Although some of the information presented is relevant, other parts either contain skewed or omitted data. Overall, a good tool for approximation and benchmarking. Grade a Website
Search Engine Saturation
Compare the number of pages indexed versus that of related websites or competitors in the major search engines. Check SE Saturation
Another way to benchmark your own website or blog is to simply type in what you are looking for in a search engine and compare who comes up near the top. This tool simplifies the process: Compare Keyphrase Ranks on Multiple Domains
The above tools can also be utilized to compare potential SEO/Internet Marketing service providers since they help determine a website’s rank compared to that of another. Which makes them a good fit for analyzing the growing crowd of Internet Marketers.