Author Archives: Josh Laughtland

About Josh Laughtland

Founder/CEO

SEOinBOI #6

Return of the Rand – SEOinBOI October 5th

Rand Fishkin of SEOmoz Returns to Speak at SEOinBOI #6

Rand Fishkin

Rand Fishkin

October 5th, 2012 – SEOinBOI proudly presents an event featuring Rand Fishkin of SEOmoz and Marshall Simmonds of Define Media Group. Expect to hear about the intersection of social media and SEO from two industry legends.

Pics from the last time Rand visited…

Event Information

Marshall Simmonds

Marshall Simmonds

Date: October 5th, 2012
Time: 6:00pm-7:30pm
Location: Balihoo

This is a free event, all we ask is that you RSVP:

Facebook RSVP

LinkedIn Group List

Many thanks to Balihoo and Matt Long for graciously providing the venue! And, of course, Rand and Marshall for presenting!

SEOinBOI Event

SEOinBOI Event #6

About SEOinBOI

SEOinBOI is a Boise Search Engine Optimization and Marketing themed event hosted by Josh Laughtland of Jtree, Marshall Simmonds of Define Media Group and Kevin Gamache of Wirestone.

Google Now

Introducing the Next New Google – Google Now

Google, Now!!

More specifically, Google Now is for Android powered devices running Jelly Bean. Google Now aims to give you the information you need, here’s the twist, before you ask for it. Take that, Siri! This is done by providing information based on your current location, location history, web history and calendar.

Visit the Google Now Landing Page to learn more.

Google Now SEO

What does this mean for SEO? Easy. Pre-cognitive, behavioral modification-based optimization, of course!

Google Now vs Siri

Curious about how Google Now compares to Apple’s Siri? From the looks of it, GN spanks Siri pretty hard!


If you really want Google Now but don’t have Jelly Bean or an Android powered device, you might consider grabbing Google’s Nexus 7 tablet for $199/$249. It comes out in a couple weeks and pre-orders come with goodies.

Boise Capitol

SEOinBOI is Alive! Adam Audette to Present June 14

SEOinBOI Event

SEOinBOI Event

That’s right Boise Search Engine Optimization fanboys and fangirls! Adam Audette, former founder of Audette Media and now president of RKG will be speaking at the next SEOinBOI event (#5) on June 14th (Thursday), 5:30pm at Cole Marr in downtown Bodo.

As always, SEOinBOI is a free event. All we ask is that you please RSVP on the Facebook event page.

SEOinBOI #5 Event Details

Day/Date: Thursday, June 14th, 2012
Time: 5:30-6:30pm
Location: Cole Marr Coffee House (see map below for driving directions)
RSVP: Facebook Event Page
Cost: Free

Cole Marr Coffee House Map and Directions


View Larger Map

SEOinBOI is a Boise area Search Engine Optimization and Marketing themed event hosted by Josh Laughtland of Jtree, Marshall Simmonds of Define Media Group and Kevin Gamache of Wirestone.

New Leaves on the Tree

Introducing an All NEW Jtree.net

As much as we loved our old website *sniff*, it wasn’t mobile friendly… enough. So, we went back to the drawing board ISO of something with an agile framework, extensible features and modifiable design elements to boot. It took a while, as all good things of this nature do, but we think we found and cultivated a winner!

Here’s a quick look at the old Jtree.net (so long good buddy)…

Old Jtree

Old Jtree.net Screen Capture

Winner Winner Chicken Dinner

The new Jtree looks good on any screen, as we tested it with Android, iPhone, iPad, Windows and Ubuntu machines while utilizing different web browsers on each device. It even loads a few parsecs quicker. So crisp you could eat it. If you like crispy things.

Here’s a quick look at the shiny, new Jtree.net…

New Jtree

New Jtree.net on iPad

In Other News

Summer is almost here, as is SEOinBOI #5; a Boise event for those involved in the search engine marketing industry. We had Rand Fishkin speak at SEOinBOI #3 and this time we have Adam Audette as our feature speaker!

Click on over to view our latest batch of fresh clients, as our portfolio has recently been updated.

With that said, enjoy spring and don’t forget to plan those summer trips! All work and no play makes jack something something.