How Long Should Blog Post and Page Titles Be?

Blog Post and Page Titles Should Be Between 50-60 Characters Long

Search engines like Google pay close attention to the title of blog posts and pages, which may be used when displaying search engine results. [tweetthis]How Long Should Titles Be? #SEOTip[/tweetthis]

Blog post and page titles between 50 and 60 characters long help prevent search engines from shortening or cutting off the title. As far as what to put in titles, ensure text is relevant and related to the actual content on the page.

As a general rule, Jtree optimizes post and page titles with a “less is more” mentality, with the majority of titles coming in well below 50 characters. This is done because search engines weight title words and phrases in a left to right fashion (text on the left weights the most).

SEO Pro Tip! Quickly count characters with the cut and paste character counter tool.

SEO Pro Tip! Find out how long Meta Descriptions, Headings and ALT text should be right here.

SEO Pro Tip! Enough of this craziness! Hire us to manage your SEO on an ongoing basis!

Our Latest Success! VisitIdaho.org Website Migration Case Study

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We were recently able to help migrate Idaho’s most popular travel and tourism website to a new design without any loss of search engine authority/popularity. Which, just happened to be our client’s primary concern.

Challenges

Preserving the authority for almost eight thousand landing pages with a considerably smaller website (7,706 pages to 830 pages).
Developing an effective strategy to coincide with the website’s fixed migration launch date.

Goals

The primary objective of the project was to simply minimize organic search engine authority/popularity loss, given the short time frame and the migration of thousands of landing pages.

Not long ago, we helped AgriBeef migrate Snake River Farms to a new website with resounding results. However, we had more time ahead of the launch date and a much smaller website to deal with.

Results

Despite the challenges, the end result for VisitIdaho.org was much like that of AgriBeef. Not only were we able to successfully preserve authority/popularity, we increased it. And, fixed a number of long standing issues during the process.

Google Analytics – Website Visitors from Search Engines Before and After

Google Search Console – Eliminated Long Standing Crawling Errors

Google Search Console – Eliminated New and Old Indexation Errors

Additional SEO Wins

Before launch, there were 672 redirection scripts in place. After launch, we helped bring that number down to 277.
We completely eliminated 31 server errors.
We also tested and optimized mobile friendliness, robots.txt, sitemap.xml, SSL/HTTPS and structured data.

Please contact us to learn more about domain and website migration services we offer.

23 Essential Google Tools for Businesses

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The below 23 free tools, apps and software downloads are provided by Google to help businesses, marketers and developers with SEO and Digital Advertising efforts.

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Ad Grants

Nonprofit organizations can apply to receive $10,000 per month of AdWords advertising. That’s A LOT of free exposure despite minor campaign limitations.
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AdWords Best Practices

Google’s own best practices guide makes an excellent reference tool when navigating the ever changing AdWords landscape.
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AdWords Keyword Tool

Find out how many people search Google using keywords and phrases related to your business. Research and discover new ideas.

Install Android App
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AdSense

Still one of the easiest ways to monetize your website and/or blog. AdSense displays ads on your website, blog or app.

Dig even deeper – get the Chrome extension.

Install Android App
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Alerts

Create customized alerts and receive email or RSS notification of freshly indexed content that matches or relates to the type of alert set.
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Analytics

A powerful and robust tool that provides valuable insight about your website’s visitors.

Dig even deeper – get the Chrome extension.

Install Android App
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Cloud Print

Connects your printers to the cloud enabling control from any web-connected device like your smartphone.
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Correlate

Compare and correlate search patterns with real-world trends. Companion to Google Trends.
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Custom Search Engine

DIY Site Search. Use Google to power and/or monetize search on one or more of your websites.
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Display Benchmarks

A useful tool designed to compare AdWords display campaigns with the rest of the industry. See how your campaigns stack-up performance wise.
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Domains

Register and manage domain names – includes FREE PRIVATE registration and one free domain.
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Mobile-Friendly Test

Analyze your website to see if it passes Google’s mobile-friendly test. Fear not if your page doesn’t pass, corrective tips are provided.
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My Business

Verify and manage your business footprint across Google Search, Maps and Google+. The cornerstone for your business’s presence on Google.

Install Android App
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Primer

Quick and easy interactive marketing lessons from Google on your smartphone. Learn about valuable marketing concepts whenever you’ve got a spare 5 minutes.
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Search Console (formerly Google Webmaster Tools)

Connect websites to learn about potential issues that deal with security, indexation, structured data, links and mobile friendliness.
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Search Engine Optimization Starter Guide

A 32 page PDF containing general information and guidelines for optimizing websites for search engines.
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Sites

Quickly build (one click), manage, share and deploy websites and web pages with ease. Remember Geocities? It’s like that, but a little fancier.
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Structured Data Testing Tool

Test your website’s structured data (knowledge graph, ratings, reviews and other markup) to make sure they are formatted correctly.
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Think With Google

High quality repository of marketing resources featuring consumer trends, marketing insights, case studies, industry research and creative inspiration.
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Trends

View real-time trends and explore past, present and estimated future trends for popular topics, searches and YouTube videos. Plus – embeddable charts!
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Trusted Store

Ecommerce much? Become a Google Trusted Store and get seller ratings displayed in Google Shopping and AdWords.
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Voice

Enhance the capabilities of your current phone regardless of carrier with a new number for yourself or business.

Install Android App
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Web Designer

Professional grade HTML5-based web design software available for free download.
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There are a lot more than 23 Google tools for businesses available. Please comment below with your own favorites!

Geeks Rejoice – You Can Now Star Wars Optimize Your Google Experience

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Google recently teamed up with Lucasfilm and Disney for the Choose Your Side Star Wars experience. Where your favorite Google products become force optimized based on which side you choose, light or dark. Choose Wisely.

The Force is Hidden Within

In addition to skinning your Google apps with Star Wars-themed visuals, delicious easter eggs have also been carefully placed throughout. Check out your Google Maps Street View marker or open up a new Chrome tab to find the first of many.

And, there’s this cryptic tweet from Google:

Hint: Search the beginning. #ChooseYourSide https://t.co/W9sjR80Q05

— Google (@Google) November 23, 2015

Try searching Google for “A long time ago in a galaxy far far away,”.