Category Archives: SEO

Posts Specifically Related to SEO

Got WordPress and Jetpack? Flip This Switch to Speed Up Your Site

Jetpack quietly rolled out an update that may or may not have triggered a notification in your WordPress backend for a new feature for speeding up your website. They’ve essentially expanded access to their global content delivery network (CDN) to serve static files in addition to images.

What this means is that images and static files can be served off Automattic’s ultra-fast servers instead of your own web host’s server. Not that we’re implying your web host is slow, it’s just that theirs is really really fast.

About half of the sites we manage that are powered by WP and have Jetpack installed received the below notification.

The other half did not. Meaning we had to go into Jetpack and manually turn on the new CDN for static files like JavaScript and CSS.

If your WordPress backend didn’t trigger a notification visit WP Admin/Jetpack/Settings/Writing and look for the Performance & Speed section.

Flip the toggle switch on and you are set!

3 of the Best Browser-Based Website Optimization Tools

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Click Click BOOM

Nothing beats generating relevant – useful site optimization goodness on the fly. Especially when it can be quickly accessed with your long time trusted best buddy and pal – your web browser.

We’ve been using a multitude of website optimization tools on a daily basis for over a decade and thought it was about time to share our favorites that can be easily utilized within your favorite web browser.

SEO Quake Website Optimization

An oldie but tremendous goodie – is your browser shaking or is it just another SEO Quake? Ha ha. This well crafted tool is best used for ultra fast checking of web pages against a ton of SEO parameters. Plus, on-page and link auditing along with domain/URL comparisons and exports – BOOM. All right here.

Lighthouse Website Improvement

Need to go deeper? How does a Chrome web browser tool designed for improving the quality of web pages endorsed by Google sound? One that can be run on any web page that returns audits on performance, progressive web apps, accessibility, best practices and yes – SEO. Lighthouse can be run in Chrome DevTools and as a Chrome Extension right here.

Built With Website Technology Profiler

Ever wanted to know more about a particular website? Like why is it so fast, who’s hosting it? Or, what font/CMS/feature is that? Built With has been around for years and scans websites in order to discern what technologies were utilized. You can install it on Chrome, Firefox, Edge and as a bookmarklet right here.

3 Additional Must Have Tools for Your Web Browser

ColorZilla – Color picker and eyedropper tool with additional color related tasks (Chrome/Firefox)
Google Analytics – See live visitors on your website along with access to analytic data (Chrome)
Google Publisher – Easy access to AdSense and DoubleClick data and ad selection tools (Chrome)

What Jtree Can Do for You for Under $500

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Aside from providing ongoing SEO and paid search service, Jtree also offers a wide range of single-use consultation services designed to assist businesses and agencies with increasing website exposure in Google.

From site health and migrations to keyphrase intelligence and crawl testing, we offer a plethora of services for under $500. Here is a list of our most requested consulting services that cost less than $500.

Test a website with our crawler and receive a listing of optimization issues that include recommendations.
Optimize blog posts by reviewing content and providing guidance.
Improve organic search engine positioning by auditing a key landing page.
Provide an analysis featuring recommendations for speeding up a website.
Give the best options for preserving and improving optimization for a new website, migration or redesign.
Help with a new idea by providing an assessment of historical organic and paid search term volumes.
Troubleshoot search engine issues like site indexation and Google Knowledge Panel website information.
Monitor for site issues and provide weekly analytic reporting for three months.
Make sure Google Ads, AdWords, AdSense, Alerts, My Business and/or Search Console are configured correctly.
Assess the best options for monetizing a website.

Oftentimes it makes sense to have us assist your team with specific areas of interest. For companies that need to address all of the above issues and more we offer ongoing SEO and search engine advertising service.

[rpt name=”mini-services”]

Please don’t hesitate to contact us with any questions.

Make Sure Your Website Passes This Google Mobile-Friendly Test

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Test Mobile-Friendliness and Site Speed with 3 Tools from Google

A fast loading website just isn’t enough these days unless it is mobile-friendly. The three tools below are provided by Google and were developed in order to test website speed and mobile-friendliness. The first tool is especially important, websites that don’t pass this test are not treated as mobile-friendly in the eyes of Google. The other tools have been included because they provide expanded insight about how to increase site speed and imporove mobile-friendliness.

1. Google Search Console Mobile-Friendly Test

Tests your website to see if it meets Google’s criteria for mobile-friendly and provides details about page loading issues and site-wide usability.

Why it’s important: Mobile-friendliness is a weighted organic search engine ranking signal. If your site doesn’t pass this test it will not be treated as mobile-friendly nor will it benefit from the added signal weight.

Launch Test

2. Google Developers PageSpeed Test

Tests page speed in order to provide relevant optimization suggestions and assigns a speed score out of 100 to both mobile and desktop versions of your website.

Why it’s important: Gives options about how to speed-up both mobile and desktop versions of your website.

Launch Test

3. Think with Google Mobile Speed Test

Tests the speed of your mobile website and plots the results on an industry comparison speed graph. Provides top fixes and an option to receive a report.

Why it’s important: Shows gain/loss mobile speed estimates and top fixes.

Launch Test

Jtree is based in Boise and Portland and has assisted companies throughout the nation with increasing site speed and maintaining mobile-friendliness. Please don’t hesitate to contact us with any questions.