Category: Company News and SEO Tidbits

The latest and greatest company news and industry tidbits.

The Classic Showdown: SEO vs PPC vs Social Media Marketing

SEO vs PPC vs Social Media Marketing in One Graph The Google Trends graph below compares organic search interest over time for “SEO”, “PPC” and “Social Media Marketing” search terms. According to Google, the graph numbers represent search interest relative to the highest point on the chart for the given region and time. A value… Continue reading The Classic Showdown: SEO vs PPC vs Social Media Marketing

How Long Should Blog Post and Page Titles Be?

Blog Post and Page Titles Should Be Between 50-60 Characters Long Search engines like Google pay close attention to the title of blog posts and pages, which may be used when displaying search engine results. [tweetthis]How Long Should Titles Be? #SEOTip[/tweetthis]     Blog post and page titles between 50 and 60 characters long help… Continue reading How Long Should Blog Post and Page Titles Be?

Our Latest Success! VisitIdaho.org Website Migration Case Study

  We were recently able to help migrate Idaho’s most popular travel and tourism website to a new design without any loss of search engine authority/popularity. Which, just happened to be our client’s primary concern. Challenges Preserving the authority for almost eight thousand landing pages with a considerably smaller website (7,706 pages to 830 pages). Developing an effective… Continue reading Our Latest Success! VisitIdaho.org Website Migration Case Study